This ran for at least 3-4 years in the early 90s, and it was always presented by Sears. Each commercial break featured a lengthy holiday-themed Sears commercial that usually promoted their Black Friday deals. (I remember a jingle that began with “Hey Santa”.)
This was well before cable networks began playing the movie every day for two straight months and it was actually a special occasion when your favorite Christmas movie was on TV.
To me, this was the official start of the Christmas season and I made a point to watch it every year.
More: The annual Thanksgiving night NBC presentation of Home Alone Here’s a new post from https://reddit.com/r/nostalgia/comments/1p8gqgu/the_annual_thanksgiving_night_nbc_presentation_of/: This ran for at least 3-4 years in the early 90s, and it was always presented by Sears. Each commercial break featured a lengthy holiday-themed Sears commercial that usually promoted their Black Friday deals. (I remember a jingle that began with “Hey Santa”.) This was well before cable networks began playing the movie every day Continue here: The annual Thanksgiving night NBC presentation of Home Alone